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Innovation Meets Experience: How PRISM Logistics Sustains Growth Path with Automation

At Prism Logistics, our success is built on smart collaborations and strong relationships. One standout example is our longstanding partnership with Raymond West, a leading provider of intralogistics solutions. Together, we’ve transformed warehouse operations, combining innovative storage solutions, automation, and cutting-edge equipment to drive efficiency and growth.

You get the kind of partnership that’s transforming how businesses think about warehouse logistics in Northern California – and we’re excited to share this success story with you.

Northern California Logistics Company

From Forklifts to Full-Scale Automation Solutions

Raymond West has come a long way from their origins as “just a forklift company.” Today, they’ve evolved into a comprehensive intralogistics powerhouse, handling everything from storage racks to automation and conveyor systems – basically everything that lives within the four walls of a warehouse. And here’s the thing: that evolution perfectly matched our own growth trajectory at Prism Logistics.

As a rapidly expanding third-party logistics company in Northern California, we’ve experienced significant growth with ambitious plans for the years ahead. But growth brings challenges, and we needed solutions that could keep pace with our expanding operations across our facilities in StocktonLathropHayward, and West Sacramento.

The Challenge: Maximizing Space, Minimizing Labor

Here’s a statistic that might surprise you: companies with optimized supply chains have 15% lower costs and 50% faster inventory turns (Supply Chain Management Review). We knew we needed to be part of that optimized group, especially as we faced the same challenge many logistics companies encounter – how to maximize storage density while improving operational efficiency.

The goals were clear:

  • Create maximum pallet storage density in a smaller footprint
  • Reduce dependency on labor through smart automation
  • Reallocate our workforce to higher-value activities
  • Maintain the flexibility and responsiveness our clients expect
Northern California Logistics Company

The Solution: AGVs and Radio Shuttle Technology

Working with Raymond West, we implemented two game-changing solutions that have transformed our operations.

Automated Guided Vehicles (AGVs)

These aren’t your typical warehouse vehicles. Our AGVs dramatically cut down travel time, allowing our operators to focus on what matters most – working with drivers, loading and unloading trucks, and case picking. When we’re running at peak capacity, these systems really shine, optimizing workflow in ways that manual operations simply can’t match.

Radio Shuttle System

This semi-automated storage and retrieval system is where the magic really happens. The shuttles independently grab pallets, store them in the deepest parts of the system, and bring them back to the front when needed. It’s like having a tireless, precision-focused team member that never takes a break.

The results? We’ve eliminated the need for forklifts to constantly travel up and down aisles, freeing up our operators for more strategic tasks while the system handles the repetitive storage and retrieval work.

Northern California Logistics Company

Why Partnership Matters in Logistics Innovation

Here’s something we’ve learned after 30+ years in the food and beverage logistics business: the right partnership can make or break an automation project. Raymond West didn’t just sell us equipment – they became true partners in our transformation.

They helped us navigate the permitting process, find the right installation crew, and most importantly, they understood that we needed to implement changes in phases. Not every 3PL has the luxury of shutting down operations for a complete overhaul, and Raymond West worked with us to create a phased approach that kept our clients’ products moving while we upgraded our capabilities.

Northern California Logistics Company

The Impact: Numbers That Matter

The improvements have been substantial. Consider these industry benchmarks: warehouse automation achieves ROI in 24 months and improves accuracy to 99.8% (Material Handling Industry). Our experience aligns with these statistics, and we’ve seen measurable improvements in:

  • Storage density optimization
  • Labor allocation efficiency
  • Overall operational flexibility
  • Client satisfaction through improved service delivery

What This Means for Your Business

Whether you’re a food and beverage manufacturer, CPG company, or retailer looking for reliable 3PL solutions, our partnership with Raymond West demonstrates our commitment to staying ahead of industry trends.

Here’s why this matters to you:

  • Advanced Technology: You benefit from cutting-edge automation without the capital investment
  • Proven Reliability: Both Prism and Raymond West have decades of experience in their respective fields
  • Scalable Solutions: Our systems can adapt as your business grows
  • Continuous Innovation: We’re always looking for ways to improve efficiency and reduce costs
Northern California Logistics Company

Looking Forward: The Future of Northern California Logistics

The logistics industry is evolving rapidly, with 95% of supply chain leaders saying digital transformation is critical (World Economic Forum). Our partnership with Raymond West positions us – and by extension, our clients – at the forefront of this transformation.

As we continue to expand our capabilities across Northern California, we’re not just keeping up with industry changes; we’re helping to drive them. The combination of our logistics expertise and Raymond West’s automation solutions creates opportunities for businesses to optimize their supply chain in ways that weren’t possible just a few years ago.

Ready to Experience the Prism Difference?

Our partnership with Raymond West is just one example of how we’re investing in technology, processes, and partnerships to better serve our clients. When you work with Prism Logistics, you’re not just getting warehouse space – you’re getting access to innovative solutions and strategic partnerships that can transform your supply chain operations.

Want to see how our automated systems and strategic partnerships can benefit your business? Contact us for a custom warehousing consultation and discover why we’re Northern California’s leading 3PL for food, beverage, and consumer packaged goods.

Because at Prism Logistics, we don’t just store and move products – we optimize your logistics for business success.

As a warehouse services and warehouse distribution management company, PRISM Logistics provides value added fulfillment and pick & pack services for B2B and B2C operations in California.

ABOUT PRISM LOGISTICS: As a warehouse services and warehouse distribution management company, PRISM Logistics provides value added fulfillment and pick & pack services for B2B and B2C operations in California. For more information about PRISM Logistics Warehouse and Distribution services, request a quote and follow on Facebook and LINKEDIN

 

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